University Without Walls Announces Online Creative Economy course

Posted on October 15, 2008 by Jennifer Brady | Leave a Comment

UMass Amherst University Without Walls Maren Brown Advising StudentThis guest post was written by my colleague, Dee Boyle Clapp, M.F.A., Program Coordinator of the Arts Extension Service at  University Without Walls which is part of the University of Massachusetts Amherst campus.

Maren Brown believes in the power of the creative economy to positively transform communities.  The Arts Extension Service (AES), which she leads, is a national leader in creative economy training and research.  The string of creative economy firsts is astonishing:  just last year, AES published the nation’s first workbook on creative economy planning to complement a series of first-in-the-nation training programs on how to create, sustain and evaluate creative economy programs. 

The Arts Extension Service has also been at the forefront of creative economy research, including a recent study (together with the UMass Donahue Institute) for the UMass College and Humanities and Fine Arts on the impact their alumni make on the creative economy of the Pioneer Valley in Western Massachusetts, as well as an in-depth examination of the creative economy programs of the Massachusetts Cultural Council to aid in its planning process (together with the UMass Donahue Institute and the UMass Center for Policy and Analysis).  AES also wrote over 30 case studies that examined creative economy projects throughout the state of Massachusetts. 

It was only natural, then, for the Arts Extension Service to announce another first:  the nation’s first online Creative Economy course, taught by Tom Borrup, a leading national creative economy expert and the author of the award-winning book, The Creative Community Builder’s Handbook. Read more…

Tags: Online Learning, UMass Amherst, UMassOnline

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President Jack Wilson Launches ‘The Future I Imagined’

Posted on October 10, 2008 by David Gray | Leave a Comment

University of Massachusetts President Jack M. Wilson is not only our great global ambassador for the entire UMass system, not only the educational visionary most often sought for setting our mission and establishing our goals and quality standards, but he is also the person who, as my boss, mentor, and friend, I have come to know as uniquely able to capture the essence of our institution. Of course, nothing drives the creative representation of that essence more than the exercise of distilling who we are and why we’re distinctive as conveyed by our public messages. In our advertising, in particular, Jack’s informed and intuitive hand in crafting the messages results in University of Massachusetts’ portrayals that accurately position us as a most important institution doing extraordinary things.

Below I have posted a message from Jack about the latest campaign, in which members of our community, past and present, are making tremendous contributions that are changing our world, and the worlds of others, in dramatic ways. I hope you will take a moment to read his words, view the video, and, like me, feel the vibrant, unique, and memorable essence that is today’s University of Massachusetts.

UMass President Jack WilsonThere are so many exciting things happening at our University, and one of them is the release of our new 30-second television ad, “The Future I Imagined.”

UMass has been airing Emmy Award-winning television ads in recent years, telling the story of the accomplishments of its students and alumni – people who go on to do amazing, compelling, fascinating things –  and the stories of faculty members who change the world through their superb teaching and research.

This ad does a bit of both and drives home the point that the University of Massachusetts is an institution that makes us very, very proud. I hope you like “The Future I Imagined.” [Click the link or view to the right.]

Jack M. Wilson, President | University of Massachusetts

Tags: UMass Alumni, UMass Amherst, UMass Boston, UMass Dartmouth, UMass Lowell, UMass System, UMassOnline

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Scotland’s Advanced Recognition of the Importance of Lifelong Learning

Posted on October 6, 2008 by Barbara Macaulay | 3 Comments

UMassOnline Barbara MacaulayThere’s a controversy of sorts brewing in the UK and Scotland – it is a very civil debate as you might imagine – about whether or not employees should be granted time off to continue their training and education. While my views on this matter are not necessarily strong, I do think the UK and Scotland need to sort out for what purpose the continuing education serves.  If the training is related directly to improving work performance (IT skills, management/leadership skills, etc.), then there is an argument to be made that it should be done on work time.  If an employee is truly continuing their education, however, such as earning an advanced degree, for example, then it would seem prudent to pursue such an endeavor on one’s own time.  You may be interested in accessing the full story entitled, Time off for training?, courtesy of the eGov Monitor, and let us know what you think.   Read more…

Tags: UMassOnline

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UMass Graduate Shares Her Online Success Story

Posted on October 3, 2008 by Jennifer Brady | 1 Comment

Stephanie Brown, UMass Amherst AlumniEvery now and then I get an email that affirms our offering of courses online and reveals just how important this opportunity can be for adult learners trying to complete their education. These emails, like the one I will share with you now, usually talk about such things as self-confidence and family pride that also attend the completion of a course, certificate program or degree offered through UMassOnline.

This email comes from Stephanie Brown. She is a UMass Alumni with a Bachelor of Business Administration degree which she earned from the Isenberg School of Management at UMass Amherst in 2008. She majored in Marketing. Even though she was an online learner living and learning from California, Stephanie attended graduation ceremonies in Amherst this summer. She writes: Read more…

Tags: Online Learning, UMass Alumni, UMass Amherst

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